We are a well-established UAE-based company with over 10 years of experience supplying premium pre-portioned mixed fruit sachets for smoothies to hotels, cafés, restaurants, and other food service businesses across the UAE. We are looking for an experienced and ambitious Senior Sales Executive who can not only drive business growth and develop new client relationships but also contribute fresh ideas, market insights, and innovative product concepts that keep us ahead of industry trends. Key Responsibilities Develop and grow sales within the hospitality and food service sector, including hotels, coffee shops, restaurants, and catering businesses. Identify new business opportunities and build long-term client relationships. Maintain and expand existing customer accounts. Monitor market trends, customer preferences, and emerging beverage concepts. Collaborate with management on new smoothie recipes, flavour combinations, and product innovations. Conduct regular client visits, product presentations, and tastings. Achieve and exceed monthly sales targets. Requirements Proven sales experience in the UAE food and beverage industry. Strong network within hotels, cafés, restaurants, and hospitality businesses. Ability to identify market trends and contribute innovative ideas for product development. Excellent communication, negotiation, and relationship-building skills. Self-motivated, target-driven, and capable of working independently. Valid UAE driving licence. Own vehicle is required. What We Offer Competitive basic salary. Basic+ commission Attractive commission structure. Fuel allowance. Opportunity to join an established and growing company with a strong market presence. Career growth and the chance to play a key role in shaping future products and market strategies. If you are passionate about sales, understand the UAE F&B market, and enjoy bringing new ideas to the table, we would love to hear from you.